1. Define the purpose of your website

Before your website is created, you need to answer some basic questions: what are your expectations? Is the purpose of your website to let people know that your business exists and encourage them to contact you? Is it intended to sell your products online? Or do you want to showcase your creative work? At the very beginning, you need to clearly define what value you want your website to contain for your audience. Think about what the customer can expect from you?

2. Know your target market and define your potential customers

One of the most important things you need to understand when starting your online business is that you are not building a site for yourself, you are building it for your customers. From the very beginning, everything you do must be based and built for your customer's needs. Your site must meet their needs and expectations.

You must answer the following questions:

• What problem do they face?
• What solution are they looking for?
• What goals do they set for themselves?
• What do they want to learn?

3. Content

Your website should provide customers with information about the services you offer. Who can best describe your business if not yourself? Review potentially competing websites. See how the content is presented, focus on the design, slogans, solutions used. During such analysis you will surely look for inspiration, choose the elements you would like to have on your website, and maybe you will come up with innovative ideas? Consider how you can improve your competitors' solutions so that your website is the best.

4. Website maintenance costs

The cost of maintaining a website depends on many factors and on the purposes for which we need it. The annual cost of maintaining the website itself, that is, the fee for the server and domain, is estimated at about 100-300zł. Prices vary depending on the hosting provider and what our requirements are. You can learn more about the costs associated with the website by reading the article "How much does it cost to maintain a website?"

5. Content management system, or CMS

A content management system is the tool by which most websites in the world are created. It is used to update your website, which means changing all the images, text, basic settings, etc. Ponad 35% stron internetowych, które krążą w sieci są właśnie zbudowane na podstawie WordPressa. Jest to oprogramowanie, które ma niezliczoną liczbę wtyczek oraz dodatków, które powiekszają jego funkcjonalność. Motywy WordPressa można łatwo dostosować do własnych potrzeb, ponieważ wiele z nich posiada własny panel opcji pozwalający na zmianę kolorów, wgranie logo, zmianę tła i dostosowanie ich do własnych potrzeb, bez konieczności pisania jakiegokolwiek kodu.